The Work of Phil Morrell

Packaging

About

Role

Graphic Designer

Responsibilities

As a freelancer, I worked on a range of packaging designs for our clients such as Arwa (Coca-Cola), Cadbury’s and Fazer.

ARWA WATER
For Arwa, a water subsidiary of Coca Cola, we have designed sleek and modern labels that prominently displayed green elements to promote their commitment to the environment.

FAZER
For Fazer, we created more traditional and sophisticated packaging that incorporates elegant fonts and muted colors. Taking a more organic and natural approach, featuring earthy tones and photography representing of ingredients.

CADBURY
For Cadbury’s we worked with classical christmas elements to create a rang of classy but fun designs. In addition, we have also developed eco-friendly packaging options for the brands, utilizing recycled materials and featuring minimalistic designs. Overall, each of our packaging options catered to the specific branding and image of each client, while also considering current trends and consumer preferences.